Its a time where business needs to show its personality and confidence, recognising that its people are its greatest strength. Insurance brokers Beazley commissioned these portraits of their personnel at all levels from reception to senior management, with a very established and carefully developed set of brand guidelines. We shot about 120 different people over two days so it was quite "reflexive"photography, but the result was wonderful - everyone's character came through and the overall feel of lively positivity reflected Beazley's values perfectly.